Brands Up

Hollywood

Real Madrid/Ronaldo and Tottenham/Gareth Bale (I’m a football fan and Gunner supporter)

CBOE’s VIX (Volatility Index)

Central Park Marathon (1st marathon in CP since the NY Marathon moved to a 5-borough format in 1976)

Brands Down

US Government (Congress & President): While this blog is not and will not be political, it is so apparent when one looks at news anywhere in the world a major if not the major focus is the failure of governments globally.  In the US, we the people expect and deserve far, far more.  We will not include this “Brand” again unless it actually solves a significant problem or reaches a greater low.

Oscar Pistorious

Italy & Europe

BP

Anheuser-Busch Water Beer

JC Penney